


The school wished their new visual identity to establish a link with the school's namesake, Harry M. Wegeforth, founder of the San Diego Zoo. The new identity explores the Zoo theme and combines it with the existing mid-century typography and the existing school mascot. The 'Wildcat' which was originally just a head, was given a body and a jungle to call home, full of animal friends which populate the room signs and are the motif for the new building names.



The school wished their new visual identity to establish a link with the school's namesake, Harry M. Wegeforth, founder of the San Diego Zoo. The new identity explores the Zoo theme and combines it with the existing mid-century typography and the existing school mascot. The 'Wildcat' which was originally just a head, was given a body and a jungle to call home, full of animal friends which populate the room signs and are the motif for the new building names.


Logo developed for art and decor company

Final concept for 'Cor de Que' logo / Color


Logo developed for art and decor company




Logo developed for a sports nutrition professional



Logo developed for a sports nutrition professional

A graphic pattern developed with mid-century inspiration drawn from the existing campus blended with a contemporary approach became the motif for a tridimentional feature wall for the Performing Arts Building and the overall architecture and landscape design proposed for this High School campus.



A graphic pattern developed with mid-century inspiration drawn from the existing campus blended with a contemporary approach became the motif for a tridimentional feature wall for the Performing Arts Building and the overall architecture and landscape design proposed for this High School campus.





Cacau flower / Inspiration


Cacau flower / Inspiration

Cacau flower / Inspiration



Logo developed for Finance & Analysis firm Market FAC


Logo developed for Finance & Analysis firm Market FAC